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From212US$ /night
Check-in
11Jan2026Select date
Check-out
12Jan2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

Serrano, 46, Madrid, Spain, 28001
-
Close to El Retiro Park
Great
8.6
9.2
/10
4.6
4.2
/5

Location

ICON Embassy is situated on Calle Serrano, the exclusive Golden Mile in Madrid. This prime location places the hotel just steps from luxury boutiques like Dior, Louis Vuitton, and Saint Laurent. Visitors can easily explore nearby attractions such as Retiro Park and Puerta de Alcalá.

Dining

The FloraFina Restaurant offers a daily buffet and à la carte breakfast served under a glass ceiling, allowing guests to enjoy meals in a natural light setting. This venue specializes in healthy Mediterranean cuisine, providing nourishing options to start the day. A well-stocked cocktail room complements the dining experience.

Rooms

The hotel includes various room types, from Single Rooms to Quadruple Rooms accommodating families. Each room boasts luxury amenities, including a choice of pillows from the pillow menu. The Deluxe Room features a terrace, ideal for relaxing while overlooking the vibrant Calle Serrano.

Pet-Friendly Policies

ICON Embassy welcomes pets, providing comfortable Barbour beds and bowls for four-legged guests. The hotel's location allows easy access to nearby parks, including Retiro Park, perfect for walks. Upon arrival, pet owners receive special amenities to ensure their pets feel at home.

Event Hosting

The hotel offers a dedicated private event room that can accommodate up to 20 guests, making it suitable for business meetings and small gatherings. Equipped with a big-screen and sound system, this space is versatile for a variety of events. The picturesque setting with balconies facing Calle Serrano adds a unique touch.

Highlights

Location: only hotel in Calle Serrano

Dining: FloraFina Restaurant

Rooms: Deluxe Room with terrace

Pet-Friendly: Barbour brand

Must-do experiences

  • Visit the Mercado de San Miguel for authentic tapas and vibrant ambiance.
  • Explore the Lavapiés neighborhood for its eclectic street art scene.
  • Enjoy churros and chocolate at the historic San Ginés café.
  • Take a guided tour of the Royal Palace for stunning architecture.
  • Discover the hidden gem of Museo Cerralbo, a 19th-century palace.
View all

Choose the Room

From cosy doubles to spacious family suites – all with flexible options, breakfast, and exclusive deals.
Double or Twin Room
2 persons
22 m² 
1 King-size bed
Shower
Heating
Triple Room
2 persons
25 m² 
1 King-size bed
Shower
Heating
Deluxe Double Room Terrace
2 persons
24 m² 
1 Double bed
Shower
Coffee machine
Quadruple Room
2 persons
27 m² 
1 Double bed
Shower
Heating
Click button to see more rooms
Show all rooms
Show all roomsLess

Check Dates & Room Rates

See what's available for your travel dates

Amenities

Thoughtfully designed amenities for a comfortable & memorable stay

General

  • No smoking on site
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Security
  • Luggage storage
  • Lift
  • Coffee shop
  • Smoke detectors
  • Key card access

Guest Parking

  • Electric kettle

Services

  • Paid airport shuttle
  • Pet amenities available
  • Room service
  • Housekeeping
  • Car hire
  • Laundry
  • Dry cleaning
  • Tours/Ticket assistance
  • Welcome drink

Dining

  • In-room breakfast
  • Restaurant
  • Snack bar

Business

  • Business centre
  • Meeting/ Banquet facilities
  • Fax/Photocopying

Children

  • Cots

Room features

  • Air conditioning
  • Heating
  • Mini-bar
  • Soundproofed rooms
  • Terrace
  • Tea and coffee facilities
  • Ironing facilities

Bathroom

  • Free toiletries

Self-catering

  • Electric kettle

Media

  • Flat-screen TV
  • AM/FM alarm clock

Room decor

  • Parquet floor
Show more

Dining Onsite

Icon Embassy boasts Flora Fina, a delightful restaurant celebrating modern Spanish and local cuisine. Guests can start their day with a vibrant breakfast spread, featuring both buffet and à la carte options. The atmosphere is warm and inviting, making it an ideal spot for savoring authentic flavors as the sun rises.
Icon Embassy Hotel Madrid Restaurant photo
Icon Embassy Hotel Madrid Restaurant photo
Icon Embassy Hotel Madrid Restaurant photo

Flora Fina

Modern Spanish, Local
Ambiance
A warm and modern space perfect for relaxed dining, enhanced by the gorgeous morning light.
Key Offerings
Breakfast features a buffet with fruits, cold cuts, cheeses, and freshly baked bread, complemented by traditional Spanish dishes like bread with tomato, Iberian ham, and local cheeses served at the table.
Reservation
Not needed.
Open Monday through Sunday for lunch from 13:00 - 16:00 and dinner from 20:00 - 22:30.

Location

Serrano, 46, Madrid, Spain, 28001
Map view
Serrano, 46, Madrid, Spain, 28001
Nearby
Museum
National Archaeological Museum
420 m
Square
Plaza de Colon
410 m
Museum
Museo de Cera de Madrid
520 m
Restaurants
Platea Madrid
290 m
5 Calle de Goya
Hard Rock Cafe
260 m
Paseo De La Castellana 2
Le Pain Quotidien
20 m
Calle Velazquez 92
Restaurante Flora Fina
0 m
Calle de Serrano 46 ICON Embassy by Petit Palace
Rocambolesc
80 m
Calle Serrano 52 El Corte Ingles
Salon Cascabel
110 m
Calle Serrano 52
Gourmet Experience Serrano
80 m
Calle de Serrano 52 El Corte Ingles
Centro Riojano
70 m
C/Serrano 25
Tierra Del Queiles
110 m
Calle Hermosilla 7 Esquina Calle Serrano
La Maruca
420 m
Calle Velazquez 54
Explore Madrid
Explore Serrano, Madrid
Top Attractions
Activities
Dining
Entertainment
National Archaeological Museum
National Archaeological Museum
6 minutes' walk
Ancient artifacts and historical exhibits. Free admission on Saturdays after 2 p.m.
El Retiro Park
El Retiro Park
11 minutes walking
A vast park featuring beautiful gardens, a lake, and iconic statues. Perfect for leisure walks.
Plaza de Cibeles
Plaza de Cibeles
14 minutes walking
A stunning square with the famous Cibeles Fountain and beautiful surrounding architecture.
Prado National Museum
Prado National Museum
20 minutes' walk
One of the world's premier art galleries, featuring works by Spanish masters. Guided tours available.
Bike Rentals in El Retiro
11 minutes walking
Enjoy cycling through El Retiro Park. Rentals available nearby, a great way to explore on two wheels.
Yoga Classes
5 minutes' drive
Relax at a local studio offering yoga sessions. Pre-booking is recommended; all levels welcome.
Tapas Tour
30 minutes' walk
Join a culinary tour of local tapas bars. Experience Madrid's cuisine in a fun, social setting.
Thrilling Skydiving Experience
30 minutes' drive
For thrill-seekers, enjoy an exhilarating skydiving adventure just outside the city. Booking required.
Restaurante Flora Fina
Restaurante Flora Fina
1 minute walking
Chic ambiance with Mediterranean dishes. Notable for seafood. Reservations recommended.
Platea Madrid
Platea Madrid
4 minutes' walk
A vibrant food hall with diverse cuisine options. Great atmosphere, ideal for casual dining.
Hard Rock Cafe
Hard Rock Cafe
4 minutes' walk
American cuisine meets rock 'n' roll vibes. Famous for burgers and cocktails. Vegetarian options available.
Le Pain Quotidien
Le Pain Quotidien
1 minute walking
Cozy cafe with organic ingredients. Known for delicious pastries and vegan options.
Teatro Español
25 minutes' walk
Historic theater featuring performances in Spanish. Enjoy classic plays in a stunning setting.
Café Central
25 minutes walking
Jazz venue with a relaxed vibe. Check out weekly performances and enjoy drinks in a cozy atmosphere.
Sala El Sol
25 minutes walking
Live music venue with various genres. Great for nightlife and boasts a vibrant atmosphere.
Family Cinema at Cines Callao
20 minutes' drive
Catch the latest films in English or Spanish. Family-friendly with comfortable seating.
Getting around
City Centre
Madrid20 min  ·  1.6 km
Airports
Madrid-Barajas Adolfo Suarez International Airport (MAD)31 min  ·  20.4 km
Underground
Serrano3 min  ·  200 m
Colon6 min  ·  500 m
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Property information and rules
Check-in
from 14:00-23:59
Check-out
until 12 pm
Guest Parking
Public parking is possible at a location nearby at EUR 30 per day.
Internet
is available in for free.
Breakfast
The hotel Icon Embassy serves a full breakfast for free. 
Pets
Pets are allowed on request.
Languages
English, Spanish, Italian
Number of floors:
8
Number of rooms:
90
Former name
Petit Palace Embassy
Questions of the users
About Icon Embassy
Is there a balcony or a street view available from the rooms?
12 January 2024
Only the double superior or the double deluxe offer a balcony or street view.
Are there mini bars or fridges in the guest rooms to store medication?
5 February 2024
Yes, mini bars are provided in the rooms for your convenience.
Is there a secure parking option available nearby?
18 March 2024
While there is no on-site parking, a nearby private parking facility offers special rates for guests.
Can connecting rooms be arranged for families traveling together?
22 April 2024
Connecting rooms are not available, but adjacent rooms of the same category can be provided based on availability.
What is the cost for accommodating a pet during the stay?
30 May 2024
A flat fee of 25€ covers the stay for a dog.
What unique features set ICON Embassy apart from other hotels in Madrid?
15 June 2024
ICON Embassy is located on Calle Serrano, the only hotel in this select area, providing a unique blend of elegance, exquisite interiors, and a delightful culinary experience at the FloraFina restaurant.
What attractions and shopping areas are within walking distance from the hotel?
20 July 2024
Nearby attractions include Retiro Park, the Puerta de Alcalá, and numerous luxury boutiques on Calle Serrano and surrounding streets.
What activities can guests enjoy while staying at ICON Embassy?
10 August 2024
Guests can take advantage of complimentary bicycle rentals, high-speed Wi-Fi, a cocktail room, and the FloraFina restaurant which serves a healthy breakfast.
Is there a designated area for storing luggage before check-in or after check-out?
25 September 2024
Yes, luggage storage is available for guests who arrive before check-in or wish to explore after check-out.
Is the hotel equipped for business meetings or informal gatherings?
15 November 2024
Yes, there are facilities available for meetings, including a bar area, making it an ideal space for informal gatherings or client meetings.

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